Ready to raise some cash for your chosen charity? Not sure what to do? There are photos and my best charity tips below.
Over the past few weeks, a couple of people from my workplace and I have been seriously and quietly planning. This year, Siemens’ chosen charity is Mind, the mental health charity. As you know, this topic is very close to home (especially with having anxiety myself), so I’m always up for helping to raise cash for a good cause.
The goal of the day: to raise as much money as possible for charity. How we would do this: spending time at the shop and running some activities to draw in the crowds.
Although new to the company, Siemens have really helped make me feel welcome. We get 2 days a year to volunteer during work time, which can be used during community events or fundraising days like this one.
I jumped on the chance at getting this opportunity to give back to the local area and meet new people.
After spending time talking with other colleagues on what we would do, we came up with some events to raise the cash. These were our ideas:
Tombola for adults and a separate one for the children
A fashion show to showcase some of the clothing items on sale
Handing out leaflets and engaging with people on the street
Bringing out the clothes on a rack outside the shop to catch people’s eye
Giving out sweets, drinks and cakes to anyone who bought items as a thank you
Invited a local children’s band to play outside the shop after school
It took some trial and error to figure out how we would work all of events of the day, especially knowing people of all ages and walks of life would pass by. We knew we had only a certain number of hours in the day to promote the event which was a challenge.
However, the day was a success! We raised a total of £848 (this included money from the tombola’s and sales in the shop), and some family and friends dropped by. I even bagged myself 2 dresses for £8 which I was VERY happy with!
Here are some photos:
Also if you didn’t see my last post on the fundraising I took part in before, you can click here.
Honestly, it was the best day ever. I would highly recommend volunteering any chance you get. Now, I know not every company let’s you have days off to volunteer. Especially if you work for yourself or as a contractor. Your days off = no pay. I get that 100%.
But if you really wanted to get involved, you could always pop down on your day off. Charity shops rely on people giving up their items and time so they would be glad of the help. It doesn’t need to be a full day either – a few hours you have would be appreciated.
Now then, are you wanting to get involved or want to create your own fundraising event? I’ve got some helpful tips for you:
How I raised awareness for the day
The hardest part in fundraising is often getting the word out. It’s even harder getting the public to drop by. This was at the forefront of our minds (no pun intended haha) when organising the event and drumming up some interest is key. Here are some tips to help you along the way:
Create events on Facebook. Social media is key in helping you reach people you wouldn’t normally speak to in your network. Creating events are even better as it takes the fear away from connecting with people you don’t know.
Not only this but each event you create is easily shareable, other connections see your updates, and you can even create a QR code for people to scan.
Use other social media. LinkedIn, Twitter and Instagram work great for social events like this. Utilitise their social reach by tagging relevant people/companies/locations and share their audience.
For example, if you use Instagram and want to promote your event, use relevant hash tags of your city, the shop or the organisation. Whoever is searching through these hash tags will see your picture and draw them in.
The same goes for Twitter – the more imaginative the better as their algorithm works differently to Instagram. You could use locations, places of interest or even tag people in your status. It all helps.
Ask friends and family to help
After I’d created the event on Facebook, I shared it to my friends and family. Some commented and shared the event which helps give my exposure to the event itself. As it was public, everyone else could see my friends and family commenting/showing interest. A snowball effect can sometimes result from this (creating viral content).
Ask the local community
It’s very rare to struggle to find community pages and groups for areas in your town. I’m talking Facebook or via Google, it doesn’t matter. These type of pages work very well in raising awareness for your event, who may be out of your normal circle.
The Facebook event I created was promoted a few times in the Sherwood community page for locals. Not only does this help connect you with the people who might show up on the day, but it spreads the word for you with little effort. Just be careful not to spam, otherwise you may find yourself kicked out!
How can you do your bit for charity
As well as nipping down to the local charity shop with your belongings or spare time, there are plenty of other options available to you. Here are some ideas for you:
- Car wash for cash
- Cleaning the inside of cars
- Man v food
- Dress down day
- Cake/bake sale
- Run for charity
- Breaking a world record
- A quiz
- Fancy dress
- Offer a night’s entertainment at home
- Cut/dye your hair
- Grow your facial hair
- Come Dine With Me night
Those are just a few to help you out. Usually the more imaginative, the better! Just remember. Everything you do is for a good cause (whether it’s for mental health or not). Although you might feel silly, seeing smiles on people’s faces and knowing the money being raised is going to charity makes it all worthwhile.
Let me know what you think, I’d love to hear from you. Speak soon!